Sourcing the Best Stock for Your Business with Liquidations

What is great about creating your resale business by selling products on Amazon or eBay is that each month these two platforms together have around 300 million users in the USA only. Try including other parts of the world and imagine how big that number is. This is what makes these two platforms exceptional for getting access to potential customers. What is not so great is that the market is constantly changing and you have to keep up with it. But we are here to provide you with all the necessary information.

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As mentioned above, due to the market changing constantly, its very hard to adapt and the products you bought could remain unsold for a long time. To make a profit, you must target the right market, find the right supplier, and have a good business plan as well as good advertisement.

When it comes to stocking your business, buying wholesale merchandise with surplus or liquidated products, by the wholesale lot or pallet can help you secure profits. And, if you are skillful, there is a way to get better deals with wholesale suppliers. However, if you would like to skip that option, you should consider liquidation websites as alternative suppliers for stocking your business.

Wholesalers and Wholesale Business

For every product you want, there is a wholesale supplier. The business is growing, as the number of four hundred thousand suppliers establishments in the US shows. Wholesale suppliers and wholesale liquidation businesses work with companies or retailers, enabling them to sell customer returns, as well as refurbished, surplus and liquidated products, and even new and unopened items.

Online research is the first step to finding an ideal wholesale supplier. You should look for customer reviews, because customer experience is the best indication of the quality of a supplier. When you find a potential supplier, check all the products and services that they offer. Buying from a wholesale supplier keeps you stocked for a longer period, meaning that you will not have to think about restocking that often, and you’ll get merchandise below the retail price.

Liquidation Auctions

However, you may have noticed that wholesale prices these days are getting closer and closer to retail prices. This means that buying below retail prices may not be enough to secure you a good profit. That’s why liquidation auctions have gained in popularity in recent years.

A liquidation auction like Direct Liquidation acts as bridge between a retailer who wants to sell surplus goods and a small buyer who wants to buy pallets to resell online, or stock a discount store. Because the retailers want to dispose of their surplus stock and customer returns quickly, they are willing to sell the products at a steep discount. Starting prices at liquidation auctions are often fractions of the retail price. This gives you a much higher chance of making a big profit on resale.

Buying through a liquidation auction site is the same as purchasing through any other auction. So, before buying, you need to know the retail prices of a single product in order to see if the purchase will be profitable, or in other words, if the pallet is worth buying. Stick to the calculation and never bid over your budget or otherwise you will start losing money.

Another advantage is that you can reduce the delivery costs by choosing distribution centers closest to you, which will leave you with a higher profit margin. Direct Liquidation has a vast network of supply centers that will help you achieve this goal.

Different Types Of Merchandise

The best part of buying through liquidation platforms is that the wholesale merchandise is mostly high-quality merchandise that you get for less money than from any other source. These are products that did not sell at a store for many reasons, and maybe need to be sold quickly to make room for new items.

Customer returns are very common and may happen for a variety of reasons: some of the products get damaged in transport, a buyer gets the wrong product delivered or changed their mind. Some buyers use the return policy to its full extent and return items just out of buyer’s remorse.

The best part is that in many cases products are returned with barely any use, as new, and even new and unopened. In any case, these products cannot be considered new anymore, and that is why the price is substantially lower. Regardless of the state in which the product is returned, it cannot be sold as a new product like before. Instead, the product is liquidated.

Overstock products are often the result of a change in market demand, or just a bad judgment by the administration that requested surplus products. These are products that were ordered but never sold. In any case, the first and the last stop is the warehouse, meaning that this merchandise don’t even make it to the showroom floor.

The same happens with shelf-pulls and overstock pallets of products if the product is not sold before the new models arrive. This is usually the case with electronics, and other seasonal merchandise because new products are manufactured on a daily basis now. This is another group of basically brand new merchandise that cannot be sold as new. That’s why they are liquidated at very low prices.

Warranties and Manifests

Some products are refurbished by the retailer or by the liquidator themselves. These are products that have been reviewed, repaired and tested. This means that even products that may have been damaged can be put back to working order and then sold at a vastly discounted price. You get a product that is as new, but much much cheaper.

Some liquidators can even provide an extended warranty and money-back guarantee. The condition of the products is not a secret nor a surprise, all you have to do is check the manifest that comes with the product pallet. A manifest is a packing list that shows the product details such as description, quantity, type, grade, and more. A reputable liquidation website like Direct Liquidation will always provide you with a manifest.

In conclusion, what liquidators do is provide you with high-grade products for much lower prices. This leaves you with an opportunity to resell the product on Amazon or eBay and get a great profit margin. You get all of that on liquidation websites, from the comfort of your home.

Direct Liquidation is a goTRG company.

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Henley Johnson

Henley currently works as a sales representative for Direct Liquidation, assisting businesses with product sourcing of liquidated merchandise from the largest retailers in the world. Whether you are looking for a pallet or a truckload Henley is here to help you grow your business.

View Henley’s Bio on YouTube.