How To Maximize Your eBay Profits Working With Technology Liquidators

Founded by entrepreneur and philanthropist Pierre Omidyar in 1995, eBay has grown into one of the largest online marketplaces on the planet. It’s a site that’s hard to ignore, and if you’re a technology retailer who trades through eBay, you’ll know the importance of buying electronics wholesale from a reliable, reputable supplier at the cheapest possible price.

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There are fortunes to be made on the eBay platform, but there are also plenty of pitfalls. Many single traders and small businesses find it hard to turn a profit on the site, not only because of eBay’s complex system of fees and charges but also because they cannot offer the sorts of prices some of their bigger competitors can. However, there is a way to offer top-quality technology products at a price that will make your business attractive to an increasing volume of customers, and it’s to buy pallets of electronics from an online liquidation marketplace.

What Is Liquidation?

Put simply, liquidation is a way for manufacturers and retailers to dispose of large volumes of merchandise that would otherwise take up valuable space in their stores and warehouses. You may have heard the rumor that liquidators just sell broken junk and scratched-up old phones on their sites, and while this may have a grain of truth with the smaller operators, a top-tier liquidation business is an entirely different beast. Liquidators such as Direct Liquidation are online wholesale suppliers who partner up with some of the biggest names in manufacturing and retail in the United States, companies such as Walmart. By offering these large retailers and manufacturers a platform to sell their overstocked, customer returned, closeout and refurbished merchandise through a liquidator’s online marketplace, liquidators can offer the eBay technology retailer a vast range of high-quality electronics at an astonishingly low price.

What Types of Products are Liquidated?

If you’re on the lookout for a top quality pallet of electronics to sell through your eBay platform, an online liquidation marketplace such as Direct Liquidation can offer its customers a massive range of products. They come in the following classifications:

Refurbished

Every year, thousands of new, ‘like-new’, slightly damaged or noticeably damaged electronics products pass through the hands of liquidators. Graded from ‘A’ to ‘C’, these electronics products are returned to original manufacturer specifications, sold in the original packaging (or in plain white or brown packaging), and come with a full set of new accessories and a 90-day warranty. A mixed pallet of grades A to C electronics will contain a mixture of new and ‘like new’ products, right down to stuff that’s classed as ‘Tested-not-working’ (a useful source of spare parts to bring incomplete or broken products back to life). Refurbished pallets of wholesale used electronics and unused electronics can be bought in grades, or in mixed pallets of stock depending on your preference.

Closeouts

Closeouts are products that a retailer no longer wants on its warehouse shelves, such as seasonal merchandise. For the eBay technology retailer, look out for closeouts of end-of-the-line products such as older model phones and tablets. With brand new models coming from the manufacturers on an almost monthly basis, retailers are always looking to dispose of slightly older – yet perfectly serviceable and attractive to customers on tighter budgets – hardware. If you’re looking where to buy closeouts by the pallet, look no further than an online liquidation marketplace.

Refurbished Items

Customer Returns

One of the largest sources of products a liquidator of the size of Direct Liquidation handles with its partners such as Walmart is customer return pallets. Every year in the United States, hundreds of thousands of products are returned to stores for a whole variety of reasons ranging from the products not working to the customer changing their minds about a purchase, and all sorts of reason in between. No longer legally allowed to put this stock back on their shelves and sell it as new, stores need to dispose of this merchandise so it doesn’t take up valuable warehouse space. Big retailers such as Walmart partner up with liquidators such as Direct Liquidation and sell through these returns on Direct Liquidation’s online marketplace. Sold both tested and untested, buying returns pallets is a great way of sourcing high-quality stock, some of which is brand new and in fully working order, and offered at a price you’ll struggle to find anywhere else.

Overstock

Put simply, this is merchandise that a retailer needs to dispose of because they have simply ordered too much. Retail’s a fickle business, and there’s no crystal ball telling a company how many units of product they will sell. Only having a ballpark figure means most big retailers will over order, and unless the goods are on a sale or return basis, that product needs to go somewhere when the retailer needs to free up valuable store shelf and warehouse space. That’s where the liquidator comes in. You’ll find plenty of overstocked liquidated stock on an online liquidation marketplace, so it’s worth checking a liquidator’s site regularly to see what’s new on the platform.

Tested-not-working / Spares

Inevitably, with so much stock arriving on a liquidation platform such as Direct Liquidation, some product will be beyond repair. However, this seemingly useless junk is in fact very valuable to electronics retailers in particular, as it can be broken down and used to repair other products, bringing them back to higher specifications and therefore increasing their value. Those with DIY skills will appreciate this line of product, as it provides an almost endless supply of cheap spares.

Maximizing Your eBay Profits

As you can see, with a huge range of pallets of liquidated stock to choose from, there are ample opportunities for tech retailers to find exactly what they need to sell through to their customers on the eBay platform. In this day and age, with margins tight and competition forever snapping at a business’s heels, it’s important to get an edge in what is undoubtedly a very challenging business environment. By purchasing pallets of liquidated stock from a trusted top-tier liquidator such as Direct Liquidation, you’ll secure that edge in the shape of high-quality, big-name electronics at prices you’ll struggle to find anywhere else. If you’re selling tech products on eBay and you want to see your profits increase, there really is only one choice when it comes to where to buy pallets of merchandise for your business – an online liquidation marketplace. Direct Liquidation is a goTRG company.

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Henley Johnson

Henley currently works as a sales representative for Direct Liquidation, assisting businesses with product sourcing of liquidated merchandise from the largest retailers in the world. Whether you are looking for a pallet or a truckload Henley is here to help you grow your business.

View Henley’s Bio on YouTube.