Is It A Good Idea To Buy Liquidation Pallets For Resale?

If you’re a reseller, you’re no doubt already disappointingly familiar with the rising prices traditional wholesalers have been charging over recent years. In a lot of cases, wholesale prices are now so close to retail prices that it’s really not worth bothering buying this type of wholesale merchandise anymore.

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Of course, if your business is to carry on turning a profit, you’ll still need products to sell, but where do you source them at a price that won’t break the bank and will ensure those profits keep rolling on in? Luckily, there is a place where you can source great-quality wholesale merchandise at a fantastic low price that will ensure your business continues to thrive. It’s called an online liquidation marketplace.

What Is An Online Liquidation Marketplace?

An online liquidation marketplace is a website owned and operated by a top-tier liquidations specialist such as Direct Liquidation. Liquidators operate in an entirely different way from the aforementioned traditional wholesalers.

Liquidators forge partnerships with some of the country’s biggest national retailers, offering them space on their liquidation websites through which the retailers can sell liquidation pallets unwanted surplus stock direct to businesses, thus cutting out the wholesaler and, crucially, the wholesaler’s premiums and endless price hikes.

Here’s how it works. Every year, big-name retailers such as Target, Amazon, Best Buy and Walmart find themselves in possession of huge quantities of surplus stock.

Why is this? Well, there are several reasons. For example, customers return products to the retailers all the time for reasons ranging from finding those products faulty or slightly or visibly damaged, or simply because they’ve changed their minds. Whatever the condition of these products – even when they’re sealed and brand new – the retailers can no longer classify them as new and, not being discounters as a general rule, they look to dispose of them with the help of their liquidation partners.

Then there are overstocked products and closeouts. Overstock, as the name suggests, is surplus merchandise that retailers have either over-ordered, or it’s seasonal merchandise that’s failed to sell after each season has come to an end. Closeouts, on the other hand, is the term applied to surplus merchandise that’s coming from a closing or restructuring store that the retailer has no room for in its other stores.

All this surplus merchandise – alongside refurbished products, usually wholesale electronics – would clog up the retailers’ warehouse shelves were it not disposed of quickly. This is where liquidators like Direct Liquidation step in. They sell liquidation pallets of surplus merchandise on their retail partners’ behalf, usually via live online liquidation auctions or for a fixed or negotiated price. And because it’s merchandise retailers wish to offload as fast as possible, it’s sold at well below its MSRP value.

A Huge Range Of Liquidation Pallets

If you’re looking for liquidation pallets of surplus merchandise and refurbished products, look no further than Direct Liquidation. Direct Liquidation has partnership agreements in place with some of the biggest and most-respected retailers in the United States – Lowe’s Hardware, Amazon, Walmart and Target.

You’ll find liquidation wholesale pallets for sale on behalf of these retailers in the following extensive list of categories:

Automotive, Baby, Books, Clothing, Shoes & Accessories, Electronics, Fixed Assets, Food, Furniture, General Merchandise, Health & Beauty, Home, Home Improvement, Industrial Supplies, Jewelry, Office, Party & Occasions, Patio & Garden, Pet Toys & Pet Supplies, Sports, Fitness & Outdoors, Toys, Unsorted.

As you can see, that’s a comprehensive list, covering pretty much everything most resellers will ever need. Plus, because this is merchandise coming from some of the country’s biggest retail names, you’ll find a wealth of brand names and own brand goods on Direct Liquidation’s site.

So, let’s say you’re a reseller specializing in buying and selling electronics wholesale. Navigate to the Electronics section of Direct Liquidation’s site and you’ll find liquidation pallets of brand name products coming from the giants of the industry – Apple, Google, HP, Microsoft, Sony, Samsung, LG and many, many more.

You’ll also find liquidation pallets of great own brand electronics such as Walmart’s Blackweb brand – a much cheaper but still excellent quality own brand that will attract customers on a tighter budget.

Is It A Good Idea To Buy From A Liquidator?

The simple answer to that question is yes. As we’ve explained, you’ll find a huge range of top-quality products on a liquidation marketplace being sold direct to businesses via liquidation auctions or for a fixed or negotiated price by some of the biggest names in US retail.

Because they wish to dispose of their surplus merchandise in as fast a turnaround time as possible, the big-name retailers are prepared to let their merchandise go for the kind of prices you simply won’t find anywhere else. And there’s no added wholesaler middleman premium added on top, saving your business even more money.

This low cost to your business means three things. You’ll be able to offer fantastic low prices that will attract the broadest range of customers on many different budgets. You’ll be able to keep one step ahead of the competition. And, most importantly, you’ll keep those profits rolling in thanks to the low price you’ve paid sourcing wholesale merchandise this way.

In this day and age where profits are being squeezed both by rampant competition and unfair wholesaler prices, it is certainly a good idea to buy liquidation pallets from an online liquidation specialist such as Direct Liquidation. You’ll get a steady supply of the very best merchandise as and when required sold for a price that pretty much guarantees profits when the time comes to sell the goods on. In a business where profits are harder and harder to maintain, that’s great news for any reseller.

If you’re a reseller and you’re sick of rip-off wholesale prices, manifest manipulation and pallet cherry-picking and instead want a reliable supply of affordable brand name and own brand products coming from some of the country’s most trusted retailers, you should look what a liquidator can do for your business today.

Direct Liquidation is a goTRG company.

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Henley Johnson

Henley currently works as a sales representative for Direct Liquidation, assisting businesses with product sourcing of liquidated merchandise from the largest retailers in the world. Whether you are looking for a pallet or a truckload Henley is here to help you grow your business.

View Henley’s Bio on YouTube.