Should I Buy Liquidation Loads of Retail Returns?

Running a retail business can be rewarding, but it can also be tough. Pressure comes from multiple sources: from fierce and ever-growing competition to the fickleness of the buying public whose options have increased exponentially since the explosion of e-commerce.

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One way to face these challenges is to offer your customers top-quality stock at a low price. This is great in theory, of course, but there’s a bit of a snag. Nowadays, the wholesalers most retailers have relied on to supply them with cheap stock for decades have started charging prices that are veering ever closer to retail prices. That means one thing – there’s less profit to be made on stock bought from traditional wholesalers, and less profit means more chance of your business sliding into financial difficulties.

So, what to do? Well, thankfully there is a solution. Many retailers have started buying merchandise wholesale, in particular retail returns, from top-tier liquidators. Should your business do the same? Let’s take a look.

What Are Retail Returns?

Every year, the big retailers in the United States such as Walmart, Target, Amazon and Lowe’s Hardware take back thousands of returns from customers across the country. Their reasons are many and varied. Some customers return items because they are found not to be working. Others take back purchases because of superficial damage. Others simply suffer from so-called ‘buyer’s remorse’ – that feeling of guilt you have after making a purchase that makes you think you shouldn’t have bought it.

Whatever the reason, these returns soon mount up. This presents retailers with a problem. Unable to sell what can often be brand new stock as new anymore, they’re left with piles of merchandise they don’t have the storage capacity to sell at discount. So, what do these big-name retailers do? Well, that’s where top-tier liquidators such as Direct Liquidation step in. Liquidators offer companies such as Walmart and Target spaces on their online liquidation marketplaces through which the retailers can sell these unwanted returns direct to business customers via liquidation auctions.

Sold in pallets, the retail returns you’ll find on a liquidator’s site will range in condition from ‘as new’ and ‘slightly damaged’, to ‘visibly damaged’ and ‘tested-not-working’, meaning you’ll have a variety of merchandise you can sell at a number of price points that will attract a wide array of customers on vastly different budgets.

Fire up a liquidator’s site and you’ll find you can buy pallets of tested, reconditioned and untested customer returns from some of the world’s leading manufacturers. For example, if it’s consumer electronics your retail business specializes in selling, you’ll find merchandise such as wholesale laptops and wholesale phones on offer from companies such as Apple, Sony, Microsoft, Samsung, and Google.

If your business specializes in home improvement goods, Direct liquidation works directly with Lowe’s, meaning you’ll find plenty of home improvement merchandise from companies such as Black & Decker, Stanley, DeWalt, and Bosch.

Whatever you’re on the lookout for when it comes to purchasing stock from liquidation sales, you’ll most likely find it on an online liquidation marketplace. Direct Liquidation alone offers merchandise in a huge range of categories. These are:

Automotive, Baby, Books, Clothing, Shoes & Accessories, Electronics, Food, Furniture, General Merchandise, Health & Beauty, Home, Home Improvement, Jewellery, Office, Party & Occasions, Patio & Garden, Pet Toys & Pet Supplies, Sports, Fitness & Outdoors, Toys and Unsorted goods.

As you can see, that’s pretty much all bases covered!

Buying Retail Returns From A Liquidator

Buying pallets or truckloads of retail returns from a liquidator such as Direct Liquidation couldn’t be easier. Simply locate the goods you want via a liquidation marketplace’s drop-down category menu (or search for a particular vendor), and you’ll be taken to the area of the site containing merchandise you’re interested in. Each pallet of retail returns is offered up for auction to buy wholesale on a liquidator’s site. You can set up an email alert which will notify you when the lot you’re interested in bidding on is about to come under the hammer. Then it’s just a matter of entering bids and, if you’re successful, arranging to ship the goods to a location of your choice.

In Direct Liquidation’s case, shipping’s a breeze thanks to their distribution centers being located next to major highways and close to their retail partners’ warehouses. This cuts down on wait times and lowers shipping costs as the courier of your choice won’t have to go hunting around side streets and back alleys for the distribution center, thus cutting down on fuel costs.

If bidding for wholesale merchandise in live auctions isn’t your thing, most lots on a liquidator’s site can be purchased for a fixed price via each lot’s ‘Buy It Now’ button. You’ll still find pallets being offered at a competitive price with plenty of room to make a healthy profit, so it’s a good option if you don’t want to hang around waiting for auctions to start. You also have the option to approach the liquidator directly with your own price. Liquidators are only too happy to hear from their customers, and you might find you’ll walk away with an even better bargain.

Whichever purchasing method you decide upon, you can rest assured that the goods you buy from a top-tier liquidator will be as described on their site, with none of the nefarious cherry-picking and manifest dishonesty that can occur when dealing with small-scale liquidation outfits and traditional wholesalers. Instead, you’ll get lots of great quality products at a price that won’t break the bank and will leave plenty of room to turn a tidy profit.

Should You Buy Retail Returns?

It’s an easy question to answer. Buying retail returns from a top-tier liquidation specialist such as Direct Liquidation is the best way of ensuring a steady supply of excellent-quality merchandise for your business at a fantastic price.

This low price will mean you can offer your customers lower prices in return. This will encourage customer retention and will ensure your business stays one step ahead of the competition and remains profitable.

Should you buy retail returns from a top-tier liquidator? We emphatically think you should. So why not see what a liquidator has to offer today? We think you’ll like what they have to offer your business.

Direct Liquidation is a goTRG company.

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Henley Johnson

Henley currently works as a sales representative for Direct Liquidation, assisting businesses with product sourcing of liquidated merchandise from the largest retailers in the world. Whether you are looking for a pallet or a truckload Henley is here to help you grow your business.

View Henley’s Bio on YouTube.