Why Your Online Electronics Store is Losing Out Without Overstock Tablets and e-Readers

Like something from a sci-fi fantasy movie set in the dim and distant future, e-readers and tablets burst on to the scene back in the early 2000s, most notably with the introduction of the Amazon Kindle and the iPad. It’s safe to say this Star Trek-like technology blew everyone away.

Since their introduction, tablets and e-readers have become the go-to reading and video tool for millions of people around the world. Not as bulky as a PC or a laptop, and not as small as a smartphone, tablets and e-readers are ideal tools for a great number of on- and offline activities, from checking the latest news to scrolling through social media posts, from watching the latest movies to playing mobile games.

With their ever-growing popularity, tablets and e-readers are, of course, a vital part of any online electronics store’s line-up of products, providing a vital revenue stream alongside all the other gadgets and gizmo an online electronics store sells.

If that’s your business, you’ll know how fierce the competition is, and how important it is to source the tablets and e-readers you want to sell to your customers at the very best possible price. However, with traditional wholesalers offering pallets of tablets and e-readers at prices that aren’t too dissimilar to their retail equivalents, where exactly do you buy bulk electronics at a price that means you’ll still make a healthy profit after they have been bought by your customers?

The answer is simple – you should buy overstock tablets and e-readers from an online liquidation marketplace.

What Is Overstock?

Put simply, overstock is a term that refers to over-ordered products. Retail – especially for the big retailers like CostCo, Target and Walmart – is not an exact science. Whenever a manufacturer such as Apple, Sony or Microsoft announce a new piece of hardware, retailers have to ‘guesstimate’ exactly how many units to order based on projected sales figures. As these figures are only ever a retailer’s best guess, there will always come a time – usually around a new product release – when the retailer has ordered too much of any given product. That is what is referred to as ‘overstock’.

Where Does A Liquidation Marketplace Come In?

Online wholesale suppliers such as Direct Liquidation work in partnership with big retailers like Walmart to provide a platform where they sell on overstock merchandise quickly and efficiently. Warehouse space is not an infinite commodity, and having stock they can’t (or no longer want to) sell taking up shelf space that could be used for the latest models is not something any large retailer wants to be doing. That is why large retailers form partnerships with liquidators to sell these products on to other businesses and free that space up.

A liquidator offers pallets or truckloads of overstock to its customers, be they flea marketers, wholesalers, bricks and mortar store owners, exporters or, as in your business’s case, online electronics retailers. Via live auctions, online electronics retailers can buy pallets of electronics at vastly reduced prices. And that means there’s plenty of profit to go round when it comes to offering these products to your online customers.

And best of all, because overstock electronics have only ever been sitting on warehouse shelves instead of facing the many damaging dangers of being out on the retail floor, these products are brand new.

Not Buying Overstock? You Could Be Losing Out

If you run an online electronics store, you’ll know the importance of sourcing top quality products at a low price that will attract as many customers from as many income backgrounds as possible. Not everyone can afford a brand-new, $1000 Apple product every six months, so it’s always important for an online electronics retailer to be able to offer cheaper, slightly older products that many customers would prefer to buy as they wait for newer ones to come down in price.

Therein lies the beauty of buying pallets of liquidated stock such as tablets and e-readers from a liquidator. iPads, Kindles, Samsung Galaxy tablets and a wide range of tablets and e-readers from manufacturers such as VTECH, Lenovo and Google are available to buy at a fraction of their retail value from an online liquidation marketplace.

That low price point is the key to successfully making a profit from selling tablets and e-readers online. Unlike when you buy wholesale electronics for resale from more traditional sources, because the overstock tablets and e-readers come from big retail companies that want to sell on this type of merchandise quickly to free up space, it can be offered by a liquidator at a price that means you’ll not only be offer your customers tablets and e-readers at knock-down prices, but you’ll also be able to keep one step ahead of your online retail competition.

Indeed, if you don’t take a look at what’s available on an online liquidation marketplace, your online electronics store may well be losing out on lost profits and attractive retail opportunities. And nobody wants that.

Don’t Lose Out When It Comes To Sourcing Tablets And e-Readers

There are hundreds of models of tablets and e-readers to choose from out there, with more coming on the market every month. From high-end tablets to bargain e-readers that are attractive to those on lower incomes, it’s a huge and growing market. Tapping into this market is vital if you’re to stay one step ahead of the competition and offer as wide a variety of products to your customers at the lowest prices around.

Sourcing your overstock tablets and e-readers from a liquidation business such as Direct Liquidation will give you a clear pathway into that market. The low prices you’ll pay for pallets of overstock tablets and e-readers will ensure your business will enjoy profits your competitors can only dream of.

Technology is moving faster than ever, and everyone wants a slice of the pie. If you want to attract the biggest customer base from the widest range of incomes and backgrounds, you need to start sourcing cheap wholesale merchandise such as tablets and e-readers from a liquidation business such as Direct Liquidation. When you see the brand-new tablets and e-readers available, and see how little you can buy them for, we firmly believe you’ll be glad you did.

Direct Liquidation is a goTRG company.

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Henley Johnson

Henley currently works as a sales representative for Direct Liquidation, assisting businesses with product sourcing of liquidated merchandise from the largest retailers in the world. Whether you are looking for a pallet or a truckload Henley is here to help you grow your business.

View Henley’s Bio on YouTube.